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Recruitment requirements for operators participating in the 2026 Okinawa Prefecture Couple Anniversary Tourism Business

Recruitment Guidelines for Businesses Participating in the 2026 Okinawa Prefecture Couple Anniversary Tourism Business

1. Business purpose
Promote the implementation of Couple Anniversary events in Okinawa (proposals, resort weddings, honeymoons, and vow renewals), aiming to increase tourism consumption while also increasing the number of days spent by couples after the event. Additionally, implement branding to establish the image of a special place for couples to visit on their anniversary, aiming to improve the quality of the destination as a tourist attraction.

2. Period of implementation of the project
Operators participating in the 2020 fiscal year Okinawa Prefecture Couple Anniversary Tourism Business
Period: April 1st, 2020 (Wed) – March 12th, 2021 (Fri)

3. Details of the project implementation
(1) Promotion for attracting domestic market (Domestic Demand Stabilization Project)
  1. ) Creation of brand image for Couple Anniversary Tourism and implementation of effective dissemination and penetration 
  2. ）Implementation of domestic promotion 
  3. ）Implementation of information dissemination
  4. ）Implementation of the recovery, storage, and management of information tools
  5. Implementation of strengthening the reception system

(2) Promotion for attracting overseas markets (Okinawa Global Tourism Business)

  1. ) Creation of brand image for Couple Anniversary Tourism and implementation of effective dissemination and penetration
  2. ）Overseas promotion activities
  3. ）Implementation of information dissemination
  4. ) Information tool recovery, storage, and management (3) (1) Implementation of effect measurement in (1)～(3) and (2)～(3)
4. The applicant must meet any of the following requirements:
1) Held at one of the PR events in Japan (Osaka/Nagoya), Taiwan, Hong Kong, or South Korea
Operators that will exhibit at either the Okinawa Resort Wedding PR event or the exhibition
*There will be a participation fee for PR events in Tokyo. 
2) Official website (https://beokinawa-couple-anniversary.jp/）へコンテンツ提供する事業者
3) Providing detailed information about the high-priced products owned by the company, so that they can be displayed as described in points 1) and 2) above.
4) Other businesses that are actively cooperating with this project
　
Notes
*Business meetings are not held online.
* wedding favors – Related businesses such as after-wedding events can also participate.
*2) It is also possible to provide content for information dissemination.

* We prioritize businesses with a proactive participation intention, but we also take into account their participation in statistical surveys conducted by the prefecture and their attendance history.
The selection criteria for business operators will be determined by the Secretariat.
*Participating companies have participation requirements.

Click here to apply to participate.
https://forms.gle/EvQaigsi2LwEJGhT6

 

5. Deadline for submitting entries: April 30th

6. Application form
https://forms.gle/jFcvYPzib41jjeJD9

Organizer: Okinawa Prefecture

Contractor Couple Anniversary Tourism Business Consortium
 
This cooperative consists of ① the Okinawa Resort Wedding Association, a general incorporated association; ② the Ryukyu Kayac Studio Co., Ltd.; ③ Bridal House TUTU Okinawa Co., Ltd.; ④ Okinawa Watabe Wedding Co., Ltd.
 
Contractor: Okinawa Prefecture Tourism Promotion Division
51-2-509 Onoyama-cho, Naha City, Okinawa 900-0026
Email:[email protected]
Contact: Uechi